WCOE announces several free marketing opportunities for members

Regional meetings promise
great rewards

Still open for registration are two regional meetings coming up in early November. On Friday, November 2nd, WCOE President Rosie Privitera Biondo is hosting a meeting at her Kansas City offices of Mark One Electric for WCOE members and guests. Details and registration information are on the website calendar. Not only will the attendees have a chance to meet the entire Board of Directors of WCOE, but they will meet several local elected officials as well as learn some neat marketing tips from John Jantsch of Duct Tape Marketing. The meeting is a breakfast from 8:00 am to 10:00 am.

Then on Monday, November 5th, WCOE National Executive Director Penny Pompei will be in Ft. Lauderdale, FL for the second meeting of a very robust group of women who are interested in forming a Southern Florida group for WCOE. The guest speaker is Lauren Smith who is an executive recruiter that focuses on finding qualified women for positions on Corporate Boards of Directors. The meeting is free and sponsored by WCOE members Elisabeth Kozlow of Siegfried, Rivera, Lerner, DeLaTorre & Sobel and Lisa Colon Heron of Smith, Currie & Hancock. The event will be held in Lisa’s offices in Ft. Lauderdale. Details and registration are available on our website.

A once in a lifetime opportunity

WCOE has been contacted by a TV casting producer who is looking for a host for a new construction-centered TV show. You must be in California which is where the show is produced (at least right now) and yes there is compensation included. Who knows, you may be a star-in-waiting just like the now-multi-millionaire Dirty Jobs host, or This Old House former host Bob Vila who also became a multi-millionaire. If you are interested, send a short email introduction of yourself to Jada Bates, [email protected]. More information is posted on our website. If you are selected, you have a ready-made fan club at WCOE just waiting to push you to stardom.

WCOE Member & TBAC representative reports in

Deborah Dyson of Dyson Electric fame in Southern California is our representative on the LA Metro Transportation Authority/Transportation Business Advisory Council (TBAC). She has alerted WCOE members that there is a lot of infrastructure work planned for the LA Metro area and while the much of it will go to the mega-contractors, there is a lot of work available for smaller subs. Now is the time to reconnect with those major prime contractors and let them know that you are interested in working on their project(s). A full list of the planned projects are on our website – check it out and then start making your phone calls.

SBA touts record small business lending

Although not quite reaching the numbers of FY 2011, the just completed federal fiscal year saw SBA loan volume reach its second largest total ever with $30.25 Billion in loan guarantees. Leading the surge were the big-ticket 504 loans for investment in hard assets like buildings. During the fiscal year, which ended Sept. 30, SBA loan approvals supported $30.25 billion (53,848 loans) to small businesses in its two main loan programs, 7(a) and 504, compared to $30.5 billion (61,689 loans) in FY 2011 and $22.6 billion (60,771 loans) in FY 2010. (It is interesting to note that while the total dollars loaned in 2011 and 2012, the quantity of loans dropped by over 12%.)

The totals for FY 2012 include 44,377 loans, $15.15 billion approved under the agency’s largest loan program, the 7(a) General Business Loan program, and 9,471 loans supporting $15.09 billion in small business lending under the 504 Certified Development Company program. The “supported” amount for 504 loans includes the SBA-backed portion and the third-party loans made by commercial lenders as part of the funding package.


Are you interested in visiting Quebec?

WCOE has received an invitation for WCOE members involved in heavy construction to attend the Canadian Institute of Mining, Metallurgy and Petroleum’s 30th annual International Symposium on Automation and Robotics in Construction, Mining and Petroleum Industries. The event is being held in Montreal, Quebec, Canada on August 11–15, 2013. Over 400 suppliers to the construction and mining industries have committed to be there along with 1,600 delegates. More information is posted on our website or you can check out www.isarc2013.org and www.wmc-expo2013.org for more information.


Technology Tip

Are you frustrated by the number of loyalty cards you have to carry in your wallet? Things like Safeway/Giant/etc., Walgreens/CVS, Costco, airlines, hotels, in fact anything with a number or an electronic code on it? Wallets today are bulging not with cash or credit cards, but with loyalty cards. Now there is an ap for that! Check out FidMe in your ap store. Download it to your iPhone (it’s free) and then spend 10 minutes using the ap to take a picture of your loyalty card – and voila – it is now on your iPhone and you can store those plastic cards in a desk drawer or even throw them away. I’ve used it and it is slick and my wallet is a third its former size. It’s not for credit cards – but is great for loyalty cards. Check it out – you’ll like it! If you have any questions email [email protected].

A free marketing opportunity

Examiner.com is an overlooked resource for small business owners. Most metropolitan areas have local edition Examiner.com independent small business reporters who are always looking for a good story line. Just go to www.examiner.com and sign up (it’s free). Put in your location and you will see the news for your area. Find the small business examiner for your area and offer to give them an interview. It’s easy and costs you nothing.


While we’re talking about free PR…

How about being featured in an American Express OPEN promotion? They are looking for contractors (and subcontractors) who have succeeded as a government contractor in construction. It doesn’t have to be a part of the WOSB 8m program, just a successful federal government project. This is a great opportunity to showcase your business and we all know that AmEx has a PR effort that is far beyond what any of us can afford. Send a quick email to [email protected] if you have a contract you would like to talk about. It’s is guaranteed free publicity!

WCOE members alert

If you are a WCOE member, you will be receiving a Contracts Catalog in the mail from ConsensusDocs. Don’t forget that WCOE is a part of the construction consortium that creates and distributes these industry specific contracts. They will save you enormous amounts of time and legal fees and as a WCOE member, you will receive a discount on them. Just log into your member account at www.wcoeusa.org and click on “My WCOE” at the upper right. Then click on “ConsensusDocs” on the left side and you’re in. Your discount will automatically be included in your purchase because you have come in through our portal accessible only to members.

One more request for iSqFt software

If you currently use iSqFt software or would like to use it, please send a quick email to [email protected]. We are working on a discount deal with them and we need to know how many of our members are interested. Remember it now interfaces with ConsensusDocs.


Be aware of city requirements

In this age of empty city and county coffers and budgets well into the red ink, be sure to stay informed about tax issues if you are doing work outside your home town. For example, Washington DC has just implemented an audit of out-of-area construction companies who do or have done work in the city to make sure they are filing and paying their franchise tax (basically an income tax for all income received on projects within the city limits). The DC inspector general says subcontractors are skirting the law and he intends to rectify that. Last year DC collected more than $370 million in business franchise taxes. Beware – don’t get caught because the penalties, even for a first offense, are staggering – and ignorance of the law is no defense!

Women Construction Owners and Executives
www.wcoeusa.org | [email protected]



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